Archive for the ‘coffee cards’ Tag

Quality vs. Charity   Leave a comment

Quality vs. Charity

To introduce new companies and people to Paperworks Studio–we will give tours and send samples.

It takes time and costs money, but the reaction and connection, is always the same.  “You cards are fantastic.  I didn’t know they would be so beautiful.”  If you have a great product, you have to show people.  Especially with our cards, you have to touch, see and feel them.  It is a reason why the Detroit News said our cards look very nice on our website, but when you get them, you can see they are magical.

We understand that because our artists who make the cards have disabilities or disadvantages, it is easy to think that the quality of our cards would be less than Hallmark and other card companies.  It is gratifying to see and hear that our quality stands out.  Our artists are proud of what they do, and Paperworks Studio runs as any other company would run.  Goals and standards are set and quality control procedures are put in place to make sure that our handmade recycled cards are of the highest quality.

We keep this quality while developing new cards like recycled blue jean cards, sweater cards, coffee cards and holiday cards made with real rose petals!

It is a reason why Lee Jeans, baabaazuzu, State Farm, R.W. Baird, FIM, Hub International, Merrill Lynch and many other companies and people from around the country use Paperworks Studio’s handmade recycled one-of-a-kind greeting cards.

If our cards didn’t have this high standard of quality, then we might as well just ask for donations.

You can meet some of our artists at this link–great cards and inspiration.  http://www.paperworksstudio.com/video.html

Relationship Builders   Leave a comment

“Social-media fans are embracing paper. While United States Postal Service sees a decline in mailed letters overall, tech-savvy paper-lovers—in frequent contact via blogs, Facebook and Twitter—are giving rise to a host of small stationery makers.” —Wall Street Journal

Paperworks Studio director Margaret Alexander always had a sense that the younger people would connect like this, and was excited that the Journal confirmed  the same trends that she saw in their operation.  “For 18 years, we’ve always had a strong connection with the 35+ age range, but in the last couple of years, we’ve had a very large and quickly accelerating group of younger people who are really connecting with our mission of empowering others, being environmentally conscious and making handmade cards that you can’t get anywhere else,” Alexander explained.

Paperworks Studio–a program of Goodwill–makes handmade recycled cards with Lee Jeans, wool sweaters, coffee, beer and other unique recycled materials.  http://www.paperworksstudio.com/video.html

“Selecting a special handmade card, and in our case a recycled card–made by artists with disabilities and disadvantages–and then taking the time to write a special handwritten note, and posting it to your special person–means you care well beyond the fast and easy clicks on a keyboard,” Alexander continued.  We call our 5-packs ‘relationship builders’ and we’ve extensively tested it and it works.  Send a card once a week, or 5 days in a row–it is a great way to build and expand a relationship.

Relationship builder 5-packs of recycled coffee cards

 

Relationship 5-pack recycled Groovy cards